Privacy policy
Privacy Policy
Effective Date: June 11, 2026 Last Updated: June 11, 2026
Elitesmark ("we", "us", or "our") is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you visit our website or make a purchase.
1. Who We Are
Business Name: Elitesmark Contact Email: support@elitesmark.com Website: elitesmark.myshopify.com Country of Establishment: Netherlands
As a business operating within the European Union, we comply with the General Data Protection Regulation (GDPR) (EU) 2016/679.
2. What Data We Collect
We collect the following categories of personal data:
- Identity data: name, username
- Contact data: email address, phone number, shipping and billing address
- Transaction data: purchase history, payment details (processed securely via third-party providers)
- Technical data: IP address, browser type, device information, cookies, and usage data
- Marketing data: your preferences for receiving marketing communications from us
We do not store full payment card details. All payments are processed by secure, PCI-compliant third-party providers (e.g., Shopify Payments, PayPal).
3. How We Collect Your Data
We collect data through:
- Direct interactions: when you create an account, place an order, or contact us
- Automated technologies: cookies, server logs, and similar tracking technologies when you browse our site
- Third parties: analytics providers (e.g., Google Analytics), advertising platforms, and payment processors
4. How We Use Your Data
We use your personal data for the following purposes:
| Purpose | Legal Basis (GDPR) |
|---|---|
| Processing and fulfilling your orders | Contract performance |
| Sending order confirmations and updates | Contract performance |
| Responding to customer service inquiries | Legitimate interest |
| Sending marketing emails (with your consent) | Consent |
| Improving our website and products | Legitimate interest |
| Fraud prevention and security | Legitimate interest / Legal obligation |
| Complying with legal obligations | Legal obligation |
5. Cookies
We use cookies and similar tracking technologies to enhance your browsing experience. These include:
- Essential cookies: required for the website to function
- Analytics cookies: help us understand how visitors use our site (e.g., Google Analytics)
- Marketing cookies: used to deliver relevant advertisements
You can manage your cookie preferences through your browser settings or our cookie consent banner. Disabling certain cookies may affect site functionality.
6. How We Share Your Data
We do not sell your personal data. We may share it with:
- Service providers: Shopify (our e-commerce platform), payment processors, shipping carriers, and email marketing tools — only to the extent necessary to provide our services
- Legal authorities: when required by law, court order, or to protect our legal rights
- Business transfers: in the event of a merger, acquisition, or sale of assets
All third-party processors are contractually bound to handle your data securely and in compliance with GDPR.
7. International Data Transfers
If you are located outside the Netherlands, your data may be transferred to and processed in countries outside the European Economic Area (EEA). In such cases, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission.
8. Data Retention
We retain your personal data only for as long as necessary:
- Order data: retained for up to 7 years for tax and legal compliance
- Marketing data: retained until you withdraw consent or unsubscribe
- Account data: retained for the duration of your account and up to 2 years after closure
9. Your Rights Under GDPR
As an EU resident, you have the following rights:
- Right of access — request a copy of your personal data
- Right to rectification — request correction of inaccurate data
- Right to erasure — request deletion of your data ("right to be forgotten")
- Right to restrict processing — request that we limit how we use your data
- Right to data portability — receive your data in a structured, machine-readable format
- Right to object — object to processing based on legitimate interest or for direct marketing
- Right to withdraw consent — at any time, where processing is based on consent
To exercise any of these rights, contact us at support@elitesmark.com. We will respond within 30 days.
You also have the right to lodge a complaint with your national data protection authority. In the Netherlands, this is the Autoriteit Persoonsgegevens (AP): www.autoriteitpersoonsgegevens.nl
10. Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or disclosure. However, no method of transmission over the internet is 100% secure.
11. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.
12. Children's Privacy
Our website is not directed at children under the age of 16. We do not knowingly collect personal data from minors. If you believe a child has provided us with personal data, please contact us immediately.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.
14. Contact Us
For any privacy-related questions, requests, or complaints:
Elitesmark 📧 support@elitesmark.com 🌐 elitesmark.com
